Extrusion Asia Edition 1-2021

07 Extrusion Asia Edition 1/2021 ➠ Messe Düsseldorf GmbH www.wireshow.com 成果,并在中国市场(世界上最大的增 长市场)上更好地定位自己。互动式在 线陈列室能够为贸易展览馆中的产品提 供数字化支持。这意味着即使由于本国 当 前 的 经 济 形 势 而 无 法 前 往 上 海,公司也可以参加交易会的活动。 展会的组织者回顾了其成功的历 史:上一届Wire Show展会打破了纪 录, 在第12届Wire Show,吸引了大约 15,000名专业观众和400名来自亚洲的 参展商。 WireShow 2021 – Cooperation Expanded n Messe Düsseldorf Shanghai and their longstanding regional partner SECRI (Shanghai Electric Cable Research Insti- tute Co., Ltd) have united their skillsets in an expanded cooperative project: In addition to wire China, which draws nu- merous international experts from the wire and cable industry to Shanghai every two years, the Wire Show – China International Wire & Cable Industry Exhi- bition – will also take place in the inter- vening years, alternating with the lead- ing regional Asian trade fair. The Wire- Show will be held from 31 August to 2 September 2021 , in the Shanghai New International Expo Centre (SNIEC). The objective of this strategic alliance is to use the platforms that we have had for years for international companies to showcase innovations from the wire and cable industry and to position ourselves even better in the Chinese market, the biggest growth market in the world. Interactive online showrooms are also present to provide a digital boost for what’s on offer in the trade fair halls. +DOO 6WDQG - This means that companies can also take part in trade fair events even if they can’t travel to Shanghai due to the current economic situation in their own coun- tries. In the 12th WireShow, the organisers of the event look back at its successful his- tory: The previous event broke records, with around 15,000 professional visitors and 400 exhibitors from Asia. Hall 10 Stand 10J71

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