Extrusion Asia Edition 2-2024

14 信息縱覽 Extrusion Asia Edition 2/2024 efforts in key fluid coating markets.” “I’m thrilled to join the Nordson team as the company focuses on an ambitious growth strategy in Asia for fluid coating applications,” said Rachel Xu. “I look for- ward to strengthening relationships with key customers and working to bring new business opportunities.” ➠ Nordson Polymer Processing Systems www.nordsonpolymerprocessing.com Rachel Xu previously served for three years as a sales manager for NINGBO IRRIRICH WATER SAVING TECHNOLOGY where she managed customer sales, mar- keting, and technical initiatives. Prior to joining Nordson, she worked for one year as a Business Development Manager at Trendbank, where she cultivated a broad network of industry resources and con- tacts in the fluid coating market. ➠ KIEFEL GmbH www.kiefel.com 展，使之更加以客户为导向。他曾在多 个高级管理职位上发挥重要作用。 New Management n Kiefel, a market-leading company for thermoforming and joining technology and a member of the Brückner Group, is undergoing a change in management: Matthias Sieverding, previously CEO/Pre- sident of the Brückner Group’s USA plat- form company, succeeded Thomas Halletz as CEO of Kiefel on September 1st. Sieverding, an experienced industry expert, will further drive the turnkey so- lution provider’s innovation and interna- tionalization course. Over the company's almost 70 years of history, Kiefel has repeatedly successfully adapted to market changes with cutting- edge technological solutions. “Thanks to Thomas Halletz’s pioneering spirit, Kiefel has grown significantly and achieved a strong position, which will now be further expanded,” says Dr. Axel von Wieder- sperg, CEO of the Brückner Group. Under the leadership of Matthias Sieverding, Kiefel plans to expand its global presence and secure market leadership through a consistent customer focus. The innovative power of the product portfolio is to be strengthened through agile processes and procedures and the rapid integration of digital technologies in order to continue 新的管理层 to set industry standards into the future. Underlining this strategic direction, Kiefel is presenting several groundbreaking ma- chine innovations at the Kiefel Packaging Dialogue Days in October this year. Matthias Sieverding has more than 25 years of experience in the international plastics and mechanical engineering in- dustries. In 2021, he joined Brueckner Group USA, as the CEO/President of the group's regional platform company, which he significantly expanded to be more customer-centric. He has previously held various executive or managerial po- sitions. n Kiefel（凯孚尔）是一家在热成型 和连接技术领域处于市场领先地位的公 司，同时也是布鲁克纳（Brückner）集 团的成员。近期，该公司正在经历管理 层变动：布鲁克纳集团美国平台公司的 前首席执行官兼总裁马蒂亚斯·西弗丁 （Matthias Sieverding）于9月1日接任 托马斯·哈雷特（Thomas Hallett）成为 凯孚尔的新任首席执行官。西弗丁作为 一位经验丰富的行业专家，将进一步推 动这家综合解决方案供应商的创新与国 际化进程。 “凯孚尔公司在近70年的发展历程 中，多次成功地通过尖端技术解决方案 适应市场变化。布鲁克纳集团首席执行 官阿克塞尔·冯·韦德斯佩格博士（Dr. Axel von Wiedersperg）表示：“多亏了 托马斯·哈雷特的开拓精神，凯孚尔公司 取得了显著的发展，并确立了强大的市 场地位，这一地位将在未来得到进一步 巩固。”在马蒂亚斯·西弗丁的领导下， 凯孚尔计划通过持续关注客户需求，在 全球范围内扩大业务规模，并巩固其市 场领先地位。借助灵活的流程和程序以 及快速整合数字技术，该公司将增强其 产品组合的创新能力，以便在未来继续 引领行业标准。凯孚尔将在今年10月举 行的凯孚尔包装对话日期间展示一系列 开创性的设备创新，以此强调这一战略 方向。” 马蒂亚斯·西弗丁在国际塑料与机 械工程领域积累了超过25年的丰富经 验。2021年，他加入布鲁克纳集团美国 公司，担任该集团区域平台公司的首席 执行官兼总裁，并成功推动其显著扩 马蒂亚斯·西弗丁自2024年9月1日起正式 担任凯孚尔有限公司的新任首席执行官 （©凯孚尔有限公司） Matthias Sieverding has been the new CEO at Kiefel since September 1, 2024 (© Kiefel GmbH) www.smart-extrusion.com