Extrusion International 1-2025-USA

14 Extrusion International 1/2025 INDUSTRY NEWS swop 2024 Concludes with Success Shanghai World of Packaging (swop) came to a suc- cessful close on November 20, 2024 in Shanghai, China, marking a remarkable conclusion to the annual grand show for the packaging industry in Asia. This year’s event stood out as a premier annual exhibition, high- lighting a fresh vision and a deep alignment with the dynamic needs of the market. With a focus on global- ization, swop has rmly established itself as an essential platform for exhibition, communication, and collabora- tion across the entire packaging value chain. Covering more than 65,000 square meters, swop 2024 attracted 903 distinguished companies from across the globe, including those from China, Germany, Spain, Finland, the United States, and many other countries and regions. The event drew 33,192 trade visitors from around the world, offering a vibrant space for exhibi- tors and buyers to engage in fruitful discussions and ex- plore opportunities for collaboration in response to the evolving landscape of global supply chains. Evian Gu, General Manager of Messe Düsseldorf (Shanghai) Co., Ltd., said: “As an essential bridge connect- ing production and consumption, the demand for the packaging industry continues to grow.This surge not only highlights the vitality of global trade but also re ects the ongoing drive across industries to innovate and elevate the quality of product packaging. As a member of the interpack alliance, swop bene ts from extensive support that boosts its international reach and in uence. ” Rita Chu, Vice Chairman of The Adsale Group, said, swop has always been a bellwether for industry hotspots and trends, and this year is no exception, delivering an impressive array of highlights. "Sustainability" can be said to be a consensus within the global packaging in- dustry, while "going overseas" represents a new blue ocean for numerous enterprises to expand into. This year, swop participants fromall walks of life can not only gain insights into the latest dynamics and technological trends in the packaging industry but also nd ideal solu - tions tailored to their own development needs. Highlights of swop 2024 – Showcasing Cutting-Edge Packaging Industry Technologies and Development Trends – Spotlight on digitalization, intelligence, and auto- mation in packaging equipment and new technologies – Focus on packaging containers and tableware pro- duction lines, showcasing innovative technologies and eco-friendly materials – Leading the green revolution in packaging: Show- casing innovative eco-friendly materials – FMCG Packaging Pavilion at swop 2024: Empowering brands to shine The International Pavilion, a standout feature of swop 2024, was proudly supported by the “interpack alliance”. The event hosted a distinguished roster of internation- ally renowned exhibitors. These exhibitors presented cut- ting-edge packaging solutions from around the globe, demonstrating new quality productive forces driving the international packaging sector. With its strong focus on emerging trends, swop continues to solidify its position as a genuine hub of innovation and a premier platform for industry dialogue and collaboration. A Series of Concurrent Events Creates a Premier Plat- form for Industry Exchange. In its pursuit of establishing a world-class communication platform and reinforcing its role as an industry trendsetter, swop 2024 hosted a diverse range of expert-led forums and technology ex- change sessions. These events brought together indus- try leaders, scholars, and corporate representatives to deliver comprehensive insights into the latest trends in packaging. swop 2025 will be held fromNovember 25 to 27, 2025, at SNIEC (Shanghai New International Expo Centre) in Shanghai, China. www.swop-online.com